Tag Archives: Sylvia Ann Hewlett

Defining Elusive Elements of “Executive Presence”

What behaviors and characteristics are associated with “Executive Presence?

Sylvia Ann Hewlett

Sylvia Ann Hewlett

Communication, “Gravitas”, and Appearance were most-frequently cited attributes in a study by Sylvia Ann Hewlett of the Center for Talent Innovation.

Gavin Dagley

Interviews with 34 professionals, conducted by Perspex Consulting’s Gavin Dagley and Cadeyrn J. Gaskin, formerly of Deakin University, identified more elements than Hewitt’s proposed triad of qualities.

Caderyn Gaskin

Most executives described as having “presence” were men, and five “presence” characteristics were observable during initial contact:

  • Status and reputation, similar to “gravitas” discussed by Hewitt,
  • Physical appearance, also mentioned by Hewitt,
  • Confidence,
  • Communication ability, included in Hewitt’s “presence” triad,
  • Interpersonal engagement skills.

Five additional presence attributes emerge during repeated contacts that lead to evaluations over time:

  • Interpersonal integrity,
  • Values-in-action,
  • Intellect and expertise,
  • Outcome delivery,
  • Coercive power.

These qualities combine in different ways to form four presence “archetypes”:

  • Positive presence, based on favorable impressions of confidence, communication, appearance, and engagement skills plus favorable evaluations of values, intellect, and expertise,
  • Unexpected presence, linked to unfavorable impressions of confidence plus favorable evaluations of intellect, expertise, and values,
  • Unsustainable presence combines favorable impressions of confidence, status, reputation, communication, and engagement skills plus unfavorable evaluations of values and integrity,
  • “Dark presence” is associated with unfavorable perceptions of engagement skills plus unfavorable evaluations of values, integrity, and coercive use of power.
Philippe De Backer

Philippe De Backer

Another typology of executive presence characteristics was identified by Sharon V. Voros and Bain’s Philippe de Backer.
They prioritized elements in order of importance for life outcomes:

  • Focus on long term, strategic drivers,
  • Intellect,
  • Charisma, combining confidence, intensity, commitment, plus demeanor of care, concern and interest in others,
  • Communication skills,
  • Passion,
  • Cultural fit,
  • Poise,
  • Appearance.
Fred Luthans

Fred Luthans

University of Nebraska’s Fred Luthans and Stuart Rosenkrantz with Richard M. Hodgetts of Florida International University investigated the relationship between “executive presence” and career “success.”
They observed nearly 300 managers across levels at large and small mainstream organizations as they:

  • Communicated,
  • Engaged in “traditional management” activities, including planning, decision making, controlling,
  • Managed human resource issues.
Richard Hodgetts

Richard Hodgetts

Communication and interpersonal skills elements of presence, coupled with intentional networking and political acumen enabled managers to rapidly advance in their organizations.

These managers were identified as “successful” leaders because they advanced more rapidly than “effective” managers, measured by participants’ organizational level compared with their organizational tenure.
In contrast, “effective” managers demonstrated greater managerial skill than “successful” managers, but were not promoted as quickly.

“Effective” managers spent most time managing employees’ activities including:

  • Motivating/reinforcing,
  • Managing conflict,
  • Hiring/staffing,
  • Training/developing team members,
  • Communicating by exchanging information,
  • Processing paperwork.
Stuart Rosenkrantz

Stuart Rosenkrantz

Subordinates of “effective” managers reported more:

Job satisfaction,
Organizational commitment,
Performance quality,
Performance quantity.

Differences in advancement and subordinate reactions to “successful” and “effective” managers were to differing managerial behaviors.

Fred Luthans-Effective Managers“Successful” managers spent little time in managerial activities, but invested more effort in networking, socializing, politicking, and interacting with outsiders.
Their networking activities were most strongly related to career advancement but weakly associated with “effectiveness.”

Few managers were both “successful” and “effective”:  Only about 10% were among the top third of both successful managers and effective managers.
This suggests that effective managers who support employee performance may not be advance as rapidly as managers who prioritize their own career over their employees’ careers.

Gender differences in gravitas, communication, and political acumen may explain why men more often are seen as possessing “executive presence.”
Women who aspire to organizational advancement benefit from cultivate both gravitas and proactive networking to complement communication and interpersonal skills.

-*Which behaviors and characteristics are essential to “Executive Presence?”

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©Kathryn Welds

“Self-Packaging” as Personal Brand: Implicit Requirements for Personal Appearance?

Napoleon Hill

Napoleon Hill

Al Ries

Al Ries

During the Depression of the 1930s in the US, motivational writer Napoleon Hill laid the foundation for “personal positioning,” described nearly forty-five years later by marketing executives Al Ries and Jack Trout in Positioning: The Battle for Your Mind.

By 1997, business writer Tom Peters introduced “personal branding” as self-packaging that communicates an individual’s accomplishments and characteristics, including appearance, as a “brand promise of value.”

Tom Peters

Positioning, branding, and packaging are related but differentiated.
Self-packaging can be considered “the shell of who you are” whereas self-presentation can be “what sets you apart from the crowd.

Jim Kukral

The goal of personal branding is to communicate intrinsic, important, differentiating personal characteristics, exemplified in self-packaging details like attire, business cards, speaking style and more, according to Jim Kurkal and Murray Newlands.

Daniel Lair

Daniel Lair

Academic researchers have investigated intangibles of personal branding, presentation, and packaging such an academic analysis 
by University of Michigan’s Daniel Lair with Katie Sullivan of University of Utah, and Kent State’s George Cheney. 

George Cheney

George Cheney

They referred to personal branding as “…self-commodification” worthy of “careful and searching analysis.
They examined complex rhetoric tactics used in personal branding, they identified how these approaches shape power relations by gender, age, race, and class.

Sylvia Ann Hewlett

Sylvia Ann Hewlett

Sylvia Ann Hewlett of the Center for Talent Innovation identified potential biases facing women and members of minority groups in  implicit requirements for executive presence embodied in personal appearance, a component of self-presentation.
These analyses suggest that personal packaging, branding, and marketing significantly affect professional opportunities and outcomes, despite challenges of tracing these effects.

-*What elements do you consider in “personal packaging” and the specific case of personal appearance?

-*How do you mitigate possible bias based on expectations for personal appearance?

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©Kathryn Welds

Executive Presence: “Gravitas”, Communication…and Appearance?

Executive Presence is considered essential to effectively perform in leadership roles.

Sylvia Ann Hewlett

Sylvia Ann Hewlett

Professional advancement to executive roles requires demonstrated knowledge, skill, and competence, coupled with less quantifiable “authenticity,” “cultural fit,” and “executive presence.”

Sylvia Ann Hewlett, CEO of Center for Talent Innovation, conducted 18 focus groups and 60 interviews to systematically investigate behavioral and attitudinal aspects of Executive Presence (EP).

Executive Presence accounts for more than a quarter of factors that determine a next promotion, according to participants, and includes three components:Executive Presence

Gravitas” – Authoritative Behavior

    • Confidence, composure,
    • Decisiveness,
    • Integrity,
    • Emotional Intelligence: Self-awareness, self-regulation, interpersonal skills,
    •  Personal “brand” reputation,
    • Vision for leadership

Communication

    • Speaking skills:  Voice tone, articulation, grammatical speech conveying competence,
    • Presence”, “bearing”,  “charisma” including assertiveness, humor, humility,
    • Ability to sense audience engagement, emotion, interests

Appearance

    • Grooming, posture,
    • Physical attractiveness, normal weight,
    • Professional attire.

Harrison Monarth

Executive presence can be cultivated with Image Management, noted Harrison Monarth.

He advocated self-marketing tactics including:

– Maintaining a compelling personal “brand” to influence others’ perceptions and willingness to collaborate,

– Managing online reputation, and recovering when communications go awry,

-Effectively persuading those who disagree, and gaining followers,

-Demonstrating “Emotional Intelligence” skills of self-awareness, awareness of others (empathic insight).

He focused less on appearance as a contributor to career advancement than Hewlett and Stanford Law School’s Deborah Rhode, who summarized extensive research on Halo Effect.
Rhode and Hewlett acknowledged the impact of appearance and non-verbal behavior on various life opportunities including career advancement.

Deborah Rhode

Rhode estimated that annual world-wide investment in appearance is close to $200 billion in 2010 USD currency, and she contended that bias based on appearance:

  • Is prevalent,
  • Infringes on individuals’ fundamental rights,
  • Compromises merit principles,
  • Reinforces negative stereotypes,
  • Compounds disadvantages facing members of non-dominant races, classes, and gender.

Executive Presence is widely recognized as a prerequisite for leadership roles, yet its components remained loosely-defined until Hewlett’s systematic investigation, Monarth’s consulting-based approach, and Rhode’s legal analysis.

-*Which elements seem most essential to Executive Presence?

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©Kathryn Welds