Tag Archives: Hannah Riley Bowles

“Feminine Charm” as Negotiation Tactic

Charlotte Brontë

Charlotte Brontë

 

Jane Austen

Jane Austen

“Feminine charm” was one of the few available negotiation tactics for women in past decades, portrayed in novels by Charlotte Brontë, Jane Austen, and George Eliot.

Former United States Secretary of State Madeleine Albright said that she used “charm” in negotiations with heads of state. This statement inspired University of California, Berkeley’s Laura Kray and Alex Van Zant with Connson Locke of London School of Economics to investigate “feminine charm” in negotiation situations.

Madeleine Albright

Madeleine Albright

 

Laura Kray

They found that “the aim of feminine charm is to make an interaction partner feel good as a way of gaining compliance.


They found that “charm” is characterized by:

  • Friendliness, or concern for the other person,
  • Flirtation, or concern for self and self-presentation.

Hannah Riley Bowles

They learned that “feminine charm” (friendliness plus flirtation) partially buffered the social penalties (“backlash”) against women’s efforts to negotiate, identified by Harvard’s Hannah Riley Bowles and her colleagues.

Linda Babcock

Women who were perceived as flirtatious achieved superior economic deals in negotiations compared with women who were seen as friendly.

This finding validates Carnegie Mellon’s Linda Babcock’s discovery that women achieve better negotiation outcomes when they combine power tactics with warmth.

Their findings expose “a financial risk associated with female friendliness:…the resulting division of resources may be unfavorable if she is perceived as ‘too nice’.”

-*How do you mitigate the “financial risk associated with female friendliness”?

RELATED POSTS:

©Kathryn Welds

Advertisement

Women Balance on the Negotiation Tightrope to Avoid Backlash

Linda Babcock

Women less frequently negotiate initial salaries than men, leading to a long-term wage disparity, reported Carnegie-Mellon University’s Linda Babcock.

Hannah Riley Bowles

Women who did negotiate were negatively evaluated by both men and women participants in a lab study, found Harvard’s Hannah Riley Bowles and Lei Lai.
These volunteers reported less desire to work with women who asked for more money.

Lei Lai

Lei Lai

Both male and female evaluators said they disliked “demandingness” among women who negotiated, and said they preferred “nicer” non-negotiators.
However, reducing women’s degree of assertiveness did not improve evaluators’s perceptions of women negotiators.

These findings support Babcock’s results:   When male and female volunteers asked for salary increases using identical scripts in controlled lab situations, participants liked men’s style, but disliked the same words from women.
Women negotiators were considered “aggressive” unless they smiled, or displayed a warm, friendly manner.

The social reaction to women negotiators was improved when female participants:

  • Justified the salary request based on a supporting “business case,”
  • Communicated concern for organizational relationships.

Applying these tactics did not improve women’s negotiation outcomes, but improved other people’s reactions to women negotiators.

In contrast, women negotiators improved both social and negotiation outcomes when they justified the salary request based on the relationship.

Women who smile and focus on the interpersonal relationship fulfill gender role expectations, leading to greater approval by male and female observers.

Kathleen McGinn

Kathleen McGinn

Bowles, with Harvard colleague Kathleen McGinn and Babcock, suggested that “situational ambiguity” and “gender triggers” modify women’s willingness to negotiate.

When women have information about the potential salary range and whether the salary is negotiable, they are more likely to negotiate.
Women can improve their negotiation outcomes by asking:

  • the salary range,
  • which elements of the compensation package are negotiable.

Daniel Pink

Daniel Pink

Effective negotiation is a survival skill, according to Dan Pink:
The ability to move others to exchange what they have for what we have is crucial to our survival and our happiness.
It has helped our species evolve, lifted our living standards, and enhanced our daily lives.

He noted that effective persuaders and “sellers” collaborate in “inspecting” a negotiation and “responding” to the negotiation through “interpersonal attunement.”

Pink suggested ABC negotiation skills:

Attunement: Aligning actions and attitudes with others,

Buoyancy:  “Positivity,” optimism, asking questions,

Clarity:  Helping others identify unrecognized needs that can be fulfilled by the negotiation proposal.

Joan Williams

Joan Williams

UC Hastings College of the Law’s Joan Williams offered strategies to address documented wage discrepancies.

As more women negotiate salaries, managers may view this as an expected practice.

  • What is the best negotiation pitch you’ve heard for a job-related salary increase or role promotion?
  • How did the person overcome objections?
  • How did the person manage the relationship with the negotiating partner?

Related Posts

©Kathryn Welds

Implicit Discrimination Associated with Meritocratic Beliefs, Low Empathy

Michael Young

Michael Young

Americans more than other nationalities, embrace the idea of meritocracy – that rewards are distributed based on merit, a combination of ability + effort with success, described by University of London’s Michael Young with Sheri Kunovich of Southern Methodist University, and Ohio State’s Kazimierz M. Slomczynski.

Satya Nadella

Satya Nadella

Microsoft’s CEO, Satya Nadella, made headlines when asked his advice for women who are uncomfortable asking for a raise at the 2014 Grace Hopper Celebration of Women in Computing.
He told more than 12,000 women: “It’s not really about asking for a raise, but knowing and having faith that the system will give you the right raise … It’s good karma. It will come back.”

Although his response resulted in widespread criticism, he may have been referring to the social penalty women experience when negotiating for salary increases and promotions.

Hannah Riley Bowles

Hannah Riley Bowles

Harvard’s Hannah Riley Bowles with Linda Babcock and Lei Lai of Carnegie Mellon demonstrated this social penalty when they showed volunteers videos of men and women asking for a raise using identical scripts.
Participants agreed to give both genders a pay increase, but evaluated women as “too aggressive” and not someone they would want to work with.
However, men in these salary negotiation situations were seen as “likable.”

Emilio Castilla

Emilio Castilla

The unequal impact of merit-based compensation on minorities was demonstrated in MIT’s Emilio J. Castilla’s analysis of almost 9,000 employees in support roles at a large service-sector company.
The organization espoused commitment to diversity and had implemented a merit-based compensation system intended to reward high-level performance and equitably reward employees.

Lei Lai

Lei Lai

Despite these egalitarian goals, women, ethnic minorities, and non-U.S.-born employees received smaller increases in compensation compared with white men, despite holding the same jobs, having the same performance score, working in the same units for the same supervisors.

These results illustrated what he called the performance-reward bias – the need for minority groups “to work harder and obtain higher performance scores in order to receive similar salary increases to white men.”

Stephen Benard

Stephen Benard

With his Indiana University colleague, Stephen Benard, Castilla uncovered the paradox of meritocracy” – organizations that espouse meritocratic values awarded a larger monetary reward to male employees compared with equally performing female employees.

Despite their positive intentions and policies, these organizations perpetuated unequal evaluations and rewards across equally performing employee groups.

Eric Luis Uhlmann

Eric Luis Uhlmann

In fact, people who think they are the most objective exhibited greatest evaluation bias, found Northwestern’s Eric Luis Uhlmann and Geoffrey L. Cohen of University of Colorado.
They attributed this finding to overconfidence in objectivity, leading to lack of self-scrutiny and self-assessment of potential and implicit bias.

Corinne Moss-Racusin

Corinne Moss-Racusin

This bias was also demonstrated when volunteers provided significantly more positive evaluations of resumes were attributed to whites and men than identical resumes linked to minority-group members and women, reported by Yale’s Corinne A. Moss-Racusin, John F. Dovidio, Victoria L. Brescoll, Mark J. Graham, and Jo Handelsman.

John Dovidio

John Dovidio

Since egalitarian aspirations and performance management systems do not result in equitable reward distribution, MIT’s Castilla advocated increased transparency and accountability by creating a performance-reward committee to monitor compensation increases and to share information about pay segmented by gender, race, and nationality.
Five years after these changes were introduced in companies Castilla studied, he found that the demographic pay gap had disappeared.

Grit Hein

Grit Hein

Another way to reduce bias is to increase empathy, found Universität Bern’s Grit Hein, Jan B. Engelmann of Tinbergen Institute, and University of Zurich’s Philippe N. Tobler, with Marius C. Vollberg of University College London, in their study of 40 young men of Swiss or Balkan descent.

Participants and two research confederates received an electric charge on the back of the hand.
Next, one of the two confederates was attributed a typical Balkan name or a Swiss name, and was designated a “decision maker.”

Jan B. Engelmann

Jan B. Engelmann

Volunteers were then told they would receive “painful shocks,” but the “decision maker” could prevent this “by giving up money he would otherwise earn.”
Participants received help from the other person 15 times out of 20 trials, and received a shock five times.

Two new confederates, one with a Swiss name and one with a Balkan name, replaced the first two and the participant watched as one of them received the painful electrical pulses.
A brain scan measured the volunteers’s level of empathy for the person receiving the shock.

Philippe Tobler

Philippe Tobler

When the confederate with the Balkan minority name “helped” the participant avoid a shock by “sacrificing” a payoff, the volunteer’s brain scans demonstrated increased empathy for both the specific helper, and for other Balkan people.

The team interpreted this finding to suggest, “…empathy with an out-group member can be learned, and generalizes to other out-group individuals.”

If this trend can be replicated in the workplace by increasing organizational and managerial empathy for members of minority groups during the appraisal process, organizational rewards may be more equitably distributed.

-*How do you reduce bias in appraisal and reward processes?

Follow-share-like http://www.kathrynwelds.com and @kathrynwelds

Related Posts:

Twitter:  @kathrynwelds
Google+
LinkedIn Groups Psychology in Human Resources (Organisational Psychology)
Facebook
Blog: – Kathryn Welds | Curated Research and Commentary

©Kathryn Welds

 

Men Negotiate More Assertively with Women Managers

Ekaterina Netchaeva

Ekaterina Netchaeva

Men volunteers negotiated more assertively with women in supervisory roles in laboratory tasks, compared with strategies they used with male supervisors, reported Bocconi University’s Ekaterina Netchaeva, Maryam Kouchaki of Northwestern University, and Washington State University’s Leah D. Sheppard.

Maryam Kouchaki

Maryam Kouchaki

This cross-gender negotiation trend was reduced when woman in supervisory roles demonstrated directness and proactivity (“administrative agency”) rather than self-promotion and power-seeking (“ambitious agency”).

Leah D. SheppardThe team told 52 male and 24 female volunteers that they would negotiate their salary at a new job in a computer exercise with a male or female hiring manager.

After the negotiation, participants completed an implicit threat test by identifying words that appeared on a computer screen for a fraction of a second in a variation of the Implicit Association Test developed by Harvard’s Mahzarin Banaji and Anthony Greenwald of University of Washington.
Participants who chose more threat-related words like “fear” or “risk,” were inferred to feel more threatened.

Mahzarin Banaji

Mahzarin Banaji

Male participants who negotiated with a female manager selected more threat-related words on implicit association test, and they negotiated for a higher salary ($49,400 average), compared to men negotiating with a male manager ($42,870 average).

Linda Babcock

Linda Babcock

The manager’s gender didn’t affect female participants, who negotiated a lower salary ($41,346 average), reflecting a common trend where women tend not to negotiate, or to negotiate less vigorously, as noted by Carnegie Mellon’s Linda Babcock and Hannah Riley Bowles of Harvard.

Anthony Greenwald

Anthony Greenwald

In another experimental task, more than 65 male volunteers decided how to share a $10,000 bonus with a male or female team member or with supervisor.
Male participants tended to equally divided the money with male or female team members, but reacted significantly differently with a female supervisor.

Men who endorsed more threat-related words chose to keep more money for themselves when the supervisor was female, compared with when they were paired with a male supervisor.

Hannah Riley Bowles

Hannah Riley Bowles

A related online survey of 226 male and 144 female volunteers found that male participants decided to keep a larger share of the $10,000 bonus when the female manager was described as ambitious or power-seeking, but responded significantly more favorably when the female supervisor was described as proactive or ambitious.
In the latter case, male volunteers offered approximately the same bonus amount to female managers.

This suggests that women managers with male direct-reports enhance these relationships by adopting a consciously direct leadership style, characterized by consistent communication, and proactive problem-solving.

Netchaeva’s group posits that women who adopt a direct, active leadership style reduce threat in cross-gender reporting relationships, and enable greater cooperation in bargaining and negotiation situations.

-*To what extend have you observed evidence of implicit threat responses in cross-gender workplace reporting relationships?

Follow-share-like http://www.kathrynwelds.com and @kathrynwelds

Related Posts:

Twitter:  @kathrynwelds
Google+LinkedIn Groups Psychology in Human Resources (Organisational Psychology)
Facebook
Blog: – Kathryn Welds | Curated Research and Commentary

©Kathryn Welds